The Coal Industry Knows That Enviros Are Winning

Mother Jones, July 5, 2013
By Kate Sheppard

The coal industry is worried about environmental threats. Not threats like climate change, superstorms, or wildfires. Threats posed by environmentalists.

In May, the American Coal Council—an industry group whose membership includes the biggest coal producers and consumers in the US—hosted a webinar called “What Environmental Activists Are Planning for Coal in 2013.” As the invitation put it, “Using social media and community organization tactics, these groups are savvy, motivated and may be off your radar.” The industry has begun to refer to this kind of strategy as a “war on coal” that aims to stop pollution from coal-fired power plants.

Meredith Xcelerated Marketing, a New York-based marketing firm that works with businesses like Kraft Foods, Coca-Cola, and Bank of America, put together the presentation on the “environmental threats” posed by groups like 350.org, Sierra Club, and Organizing for America (the activist group spun off from Obama’s election campaign). Mother Jones obtained a copy of their slideshow. Using newspaper headlines and promotional materials from environmental groups, MXM’s presentation points out all the ways environmental activists have found success in taking on coal.

Read more…

About coalfreegorge

Coal is rearing its head again the Columbia Gorge. The new threat comes in the form of proposals to export coal from Wyoming to coal-fired power plants in China. The coal would be transported via uncovered rail cars through the Columbia Gorge. Many Columbia Gorge Communities in Oregon and Washington support a coal-free world, beginning at home, in the heart of the Columbia River Gorge, recognizing the importance of people determining what materials are allowable for transport through their communities and watersheds. This blog exists to communicate and advocate for the public interest in issues pertaining to coal transport in the Columbia River Gorge, providing an online outlet for honest discussion and information. To inform and unite local citizens about the damaging effects of coal transport through our communities. To endorse positive and considerate dialogue with the aim of mutual understanding among diverse parties. CLEAN AIR HEALTHY COMMUNITIES NO COAL EXPORTS STOP COAL IN ITS TRACKS
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